Advertise on Central Radio

Advertise on local radio and talk directly to your customers

Central Radio has teamed up with our friends at neighbouring station Beyond Radio to give you more options and a bigger reach — local or regional, the choice is yours.

Potential audience

Central Radio North West • DAB

Potential audience: 981,359

Blackpool and the Fylde Coast: 261,256
Preston, Leyland and Chorley: 370,103
Blackburn, Burnley & Darwen: 350,000

Beyond Radio • FM

Potential audience: 148,000

Lancaster, Morecambe, Carnforth: 148,000

also available online

mobile apps

Alexa / smart speakers

Why radio?

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Commercial radio is the strongest it has been in two decades, with Ofcom reporting “the highest number of weekly radio listeners in the past 20 years.” [2]
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Data from Radio Centre shows 89% of the population still tune in every week — around 1 billion weekly hours of listening. [1]
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Research also shows that for every £1 invested in radio advertising, the average return on investment (ROI) is £7.70. [1]

Radio listening graphic

What can we offer?

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Spot advertising (those 20–30 second radio ads you hear)
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Sponsorships: weather, travel, sports, entertainment — or even a whole show (shorter messages, higher frequency)
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Outside broadcast: bring the radio studio to your venue with “Beyond Radio Comes To You”
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Social media, paid-for articles, new business openings: we can add these to your on-air package to boost your business or brand

Ready to find out more?

Complete this short form below and we’ll get right back to you.

We'd love to hear from you, don't worry we won't bombard you with loads of emails and sales calls, if you've got a genuine interest in promoting your business... let's chat!

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